Ubisoft has announced a major reorganization that includes the cancellation of the Prince of Persia: The Sands of Time remake. The company is shifting its focus towards developing large open-world games and live service titles, with a notable emphasis on ‘player-facing Generative AI.’ This strategic shift reflects Ubisoft’s commitment to evolving its portfolio and enhancing player experiences.
As part of the restructuring, Ubisoft will adopt a new operating model centered around five Creative Houses, each dedicated to specific genres and franchises. The move aims to streamline development resources and foster innovation within the organization. Notable changes include Vantage Studios focusing on annualizing key franchises like Assassin’s Creed and Far Cry, and a dedicated house for immersive fantasy worlds encompassing brands such as Prince of Persia.
Additionally, Ubisoft is actively developing four new franchises, signaling its ongoing commitment to creative expansion and diversification. The decision to cancel the Prince of Persia remake, while potentially disappointing for fans, underscores Ubisoft’s strategic realignment towards projects that align more closely with its future vision and goals.
Source: The Verge