Spotify has announced another round of price increases for its Premium plans in the US, marking the third such hike since 2023. Subscribers in the US, Estonia, and Latvia will soon receive notifications about the updated pricing, with individual Premium plans in the US rising from $11.99 to $12.99. Student plans will also see an increase from $5.99 to $6.99. Additionally, Duo and Family plans are set to experience larger hikes as well.
Spotify has justified these price adjustments as necessary to maintain and enhance the service’s quality and the support it provides to artists. The company stated, ‘Occasional updates to pricing across our markets reflect the value that Spotify delivers, enabling us to continue offering the best possible experience and benefit artists.’
These changes come amidst previous increases in 2024 and 2025, following the introduction of new AI features and lossless audio support. While these adjustments may disappoint long-term subscribers accustomed to stable pricing, they reflect Spotify’s efforts to enhance its platform and support the music industry.
Users in Estonia and Latvia can also view the updated pricing on Spotify’s website. The company’s commitment to delivering a premium experience aligns with its strategic approach to sustaining a competitive edge in the streaming market.
Source: The Verge