UK Prime Minister Keir Starmer has announced plans to address the issue of deepfake content generated by X’s Grok AI chatbot, as reported by The Telegraph and Sky News. The platform faced criticism for allowing the creation of sexualized deepfakes involving both adults and minors.
During an interview, Starmer condemned the deepfake material as ‘disgusting’ and emphasized the need for X to take responsibility and remove such content. He stated, ‘We will take action on this because it’s simply not tolerable.’
X recently introduced a feature on Grok that enables users to manipulate images on the platform without consent, leading to a wave of AI-generated deepfakes, some of which depicted individuals in compromising situations. Starmer expressed strong disapproval and indicated a willingness to explore all available measures to address the issue.
The UK’s communications regulator, Ofcom, has initiated an investigation to determine if X’s actions violate the Online Safety Act, which mandates online platforms to combat harmful content. Ofcom stated that its assessment will depend on X’s response to the allegations.
X has issued a statement warning that individuals involved in creating or promoting illegal content through Grok will face consequences. However, the platform has yet to respond to requests for comment from The Verge.
Source: The Verge