YouTube has launched a test reintroducing in-app private messaging, available for users in Ireland and Poland. This feature allows users to share videos directly within the YouTube mobile app, enabling private conversations and group chats. Users can reply with videos, text, or emojis, enhancing interaction.
Previously removed in 2019, the messaging feature is making a comeback following user demand. YouTube’s move aims to offer a more seamless sharing experience, filling a gap left by the absence of in-app messaging. The test targeting adult users suggests a cautious approach, possibly due to concerns regarding inappropriate content and child safety.
Strict safety measures are in place, requiring chat invites, providing message blocking and reporting functionalities, and ensuring compliance with Community Guidelines. By aligning messaging rules with existing platform standards, YouTube aims to create a secure environment for users engaging in private conversations.
Source: TechCrunch