Social network Bluesky has announced new features in its app to improve user engagement. The update includes the ability for users to share live-streams from Twitch and introduces cashtags, specialized hashtags for discussing publicly traded stocks.
The introduction of these features comes as Bluesky has experienced a surge in app installs following the deepfake controversy on X. The platform has seen a 49% increase in daily iOS app installs in the U.S. compared to pre-controversy figures.
Cashtags, inspired by Stocktwits and later adopted by Twitter, aim to facilitate discussions around stocks, aligning Bluesky with X’s popular use case. Users can create cashtags by prefixing the stock ticker symbol with a dollar sign (e.g., $AAPL for Apple).
Additionally, Bluesky is expanding access to its ‘Live Now’ feature, enabling users to showcase their live streams by adding a temporary ‘LIVE’ badge to their avatars. Currently supporting Twitch streams, this feature enhances the interactive capabilities of the platform.
Source: TechCrunch