Hyundai has introduced the renowned Dolby Atmos spatial audio experience to its new entry-level Elexio EV, a China-exclusive SUV. While Dolby Atmos has typically been found in luxury vehicles priced over $70,000, Hyundai is making this technology more accessible by offering it as a standard feature in the Elexio.
The Elexio comes equipped with six built-in speakers delivering Dolby Atmos audio, with an option to expand to eight speakers using an external amplifier. This integration aims to enhance the in-car audio experience, potentially providing a more immersive atmosphere for occupants during their daily commutes or long drives.
The Elexio also offers integration with popular streaming services like Kugou Music and iQIYI, further expanding the entertainment options available to passengers. The Dolby Atmos integration transforms the car cabin into a mobile entertainment hub, offering a unique audiovisual experience on the go.
This move by Hyundai marks a potential trend towards making Dolby Atmos more accessible to a broader consumer base. While the initial focus is on the Chinese market, the introduction of Dolby Atmos in more affordable vehicles could pave the way for similar advancements in other regions as well.
Source: The Verge